Co/rizom is effective as a network due to the collaborative approach, integrating artisans, designers, researchers, and local communities to protect and promote traditional crafts. They are developing a roadmap that links small handicraft enterprises with larger companies. It is designed to bring traditional crafts to a wider market and ensure their long-term sustainability.

The network builds on essential competences to build a successful craft business, which in their opinion has to include a traditional artisan, a creative with an idea based on a traditional craft or someone who would like to support a local craft register, creating the so-called POD.

Inclusion into the network then entails step by step processes of learning to use simple digital tools, getting funding for a small collection, as well as input from renowned creative, global marketing and sales experts, participation in curated global shows, public relations, communications distribution and sales of the collection. This methodology enables artisans from vulnerable communities – grouped into small social enterprises, aka PODs – to become reliable and trusted suppliers of major retailers. It also ensures their financial stability, giving them a solid basis for financial independence. The network draws on legislation supporting cultural heritage and fair-trade practices to safeguard artisan rights and promote sustainable livelihoods. Their success stems from building digital platforms for visibility, creating partnerships with local markets and global networks. These strategies have proven successful, as they address both cultural preservation and economic empowerment. Contextualizing their work in local traditions and adapting it to global markets ensures long-term sustainability.